"After starting my collection back in 2016 I began posting to IG for fun. And as I gained real popularity and even seeing my on-foot images on other pages or used in sneaker articles, I started to think of how I could help the community reach each other and buy, sell and trade. So that's what I do now; try to help out the true sneakerheads by creating content marketed at them. It's why I created the Yankeekicks Store."
